Here is the presentation that my colleague and social media bombshell,
Leslie Bradshaw, gave at Google this week. We spoke to a packed house of social media practicioners (and soon-to-be practicioners) in the non-profit and government agency world at a
best practices seminar series hosted by
The Advertising Council. The topic was "creating content that catches fire."
This event was also where I debuted my "how does your garden grow?" analogy which is already catching fire. Want to know what it is? Ask me!