Wednesday, April 8, 2009

Your Brand's Social Media Infrastructure or How to Grow A Social Media Garden

Here is the presentation that my colleague and social media bombshell, Leslie Bradshaw, gave at Google this week. We spoke to a packed house of social media practicioners (and soon-to-be practicioners) in the non-profit and government agency world at a best practices seminar series hosted by The Advertising Council. The topic was "creating content that catches fire."

This event was also where I debuted my "how does your garden grow?" analogy which is already catching fire. Want to know what it is? Ask me!

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